NO-BS MSP ADVISORY FOR OWNERS WHO ARE DONE WINGING IT.
I help MSP owners assess where the business really stands, build a 12–36 month roadmap, and create the operating discipline needed for growth, margin, and stability.
Led by Mike Kolb, a 17-year MSP veteran and former MSP COO who helped grow an MSP from roughly $2MM in MSP revenue to a projected $10MM MSP revenue business with healthy profitability.

THE MSP OWNER REALITY CHECK
Five honest questions. A scored result. A clear picture of the two or three things quietly capping your MSP's growth.
About 9 minutes. Your results stay private. No newsletter spam.
BUSY IS NOT THE SAME AS HEALTHY
Your MSP might be growing. The tickets might be moving. Clients might be calling. The team might be working hard.
But if no one is truly driving the MSP side forward, busy turns into chaos. The owner stays stuck in sales, escalations, operations, team issues, and decision fatigue. The business gets bigger, but it does not get stronger.
MSP Hero exists to help owners create growth, stability, operational discipline, better margins, and a business they actually want to run.
MSP ADVISORY BUILT AROUND YOUR ACTUAL BUSINESS
No two MSPs are the same, so MSP Hero does not force every owner into the same canned framework.
Advisory usually starts with an Owner Assessment to understand your goals, followed by a robust Operational Maturity Assessment to see where the business really stands. From there, Mike builds a 12–36 month roadmap focused on the outcomes that matter most: growth, stability, margin, leadership, accountability, service delivery, and execution.
Owner Assessment
Understand what the owner actually wants from the business, where they want to go, what feels stuck, and what success should look like.
Operational Maturity Assessment
Assess leadership, people, process, tools, service delivery, data, governance, accountability, sales support, and execution maturity.
12–36 Month Roadmap
Turn the assessment into a practical roadmap with priorities, sequencing, focus areas, and realistic execution paths.
Advisory + Execution Rhythm
Work with the owner and leadership team to create clarity, accountability, better decisions, and steady forward motion.
BEYOND ADVISORY
More ways MSP Hero plugs into your business.
Fractional CTO/COO for MSPs
Executive-level thinking, leadership meeting participation, operational direction, team guidance, and practical execution support without hiring a full-time executive.
Explore Fractional LeadershipAI & Automation for MSPs
Tool-agnostic AI and automation consulting tied to margin, service delivery, consistency, client experience, sales enablement, and operational leverage.
Explore MSP AI & AutomationAI & Automation for Leadership Teams
Practical AI and automation consulting for non-MSP leadership teams that want better workflows, less manual drag, and clearer internal execution.
Explore Business AI & Automation
I'VE SAT IN THE MSP SEAT
I'm Mike Kolb. I've spent around 17 years in the MSP industry across engineering, consulting, service delivery, leadership, COO-level work, and strategic advisory.
I have lived the problems MSP owners deal with every day: messy service delivery, unclear accountability, weak process, tool sprawl, decision fatigue, client pressure, leadership gaps, sales-to-ops disconnects, and teams that need more structure than the owner has time to build.
I helped grow an MSP from roughly $2MM in MSP revenue to a projected $10MM MSP revenue business with healthy profitability. Now I help MSP owners build stronger companies without forcing them into a generic playbook.
Read Mike's StoryNO CORPORATE BS
Real talk from someone who's been there. No buzzwords, no fake hype. Just honest guidance that actually helps.
BATTLE-TESTED
Every strategy is proven in the field. No theory. What actually works inside a real MSP.
RESULTS-DRIVEN
Focus on outcomes, not activities. Success is measured in growth, margin, and stability, not meetings.
THIS IS NOT CHEAP HOURLY CONSULTING
Real engagements. Real fit matters.
FOR
- ▸MSP owners/operators who want more growth and stability
- ▸Sub-$5MM MSPs that need executive-level thinking but aren't ready for a full-time COO or CTO
- ▸MSPs that need operational maturity, better leadership rhythm, stronger accountability, and clearer decision-making
- ▸MSPs that want AI and automation tied to real business outcomes
- ▸Leadership teams that want practical AI/automation guidance without tool hype
NOT FOR
- ▸One-off PSA cleanups
- ▸Cheap hourly consulting
- ▸Break/fix technical help
- ▸General AI curiosity calls
- ▸Tool-first automation projects without clear business goals
- ▸Owners looking for a magic framework instead of honest work
READY FOR A REAL CONVERSATION ABOUT YOUR MSP?
Book a 30-minute call with Mike. No pitch theater. No canned deck. Just a direct conversation about where your business is, what you are trying to build, and whether MSP Hero is the right fit to help.
Book a 30-Minute Call