I'VE SAT IN THE MSP SEAT. NOW I HELP OWNERS MAKE BETTER DECISIONS.
I'm Mike Kolb. I did not become an MSP advisor by reading about the industry from the outside. I came up through it.
THE MSP PATH
I have worked across engineering, consulting, service delivery, leadership, COO-level work, strategic advisory, automation, AI implementation, and operational execution.
Technician. Engineer. Consultant. vCIO. Service delivery leader. COO. Advisor. I've held nearly every seat in an MSP, which means I've felt nearly every pain point you're dealing with right now.
THE GROWTH STORY
I helped grow an MSP from roughly $2MM in MSP revenue to a projected $10MM MSP revenue business with healthy profitability.
Not by following a playbook from a conference stage. By making the calls, owning the P&L, building the leadership rhythm, cleaning up the service delivery, and helping the team execute month after month.
WHAT THAT EXPERIENCE TAUGHT ME
I have dealt with the messy middle: unclear process, owner bottlenecks, helpdesk chaos, tool decisions, client pressure, leadership gaps, and the constant tension between growth and stability.
- ▸Most "MSP consultants" have never sat in your chair.
- ▸Cookie-cutter playbooks don't survive contact with your tickets, your team, and your clients.
- ▸Tool cleanup alone will not fix leadership, accountability, or ownership problems.
- ▸The owner is usually the bottleneck, and the fix is rarely "work harder."
THE REAL REASON I DO THIS
I live in the Greater Chicagoland area with my wife Tamara, our two sons Maverick and Theo, and our dog Belmont. I am an avid Chicago sports fan, and I love classic cars. There is something honest about fixing broken things.
One of the reasons I started this business: I believe the best thing I can leave my children is a legacy, and a life mantra, that I found real joy in helping people.
I believe the world would be a better place if we were more humane, and if more people simply wanted to have an open mind and help others. It is why I do this work, and it is what I hope my sons see in me.
WHY MSP HERO EXISTS
That is why MSP Hero exists.
I help owners get a clearer view of the business, make better decisions, build operational discipline, and create a roadmap toward the company they actually want to run.
If you want the longer version of how I think about this work, read the manifesto: Why I Won't Sell You a Playbook.
WHAT I BELIEVE ABOUT MSP GROWTH
- ▸Growth without operational maturity creates bigger chaos, not a stronger business.
- ▸Margin is a leadership outcome, not a vendor decision.
- ▸AI and automation only matter when they're tied to real business outcomes.
- ▸You don't need a magic framework. You need honest work and steady execution.